Static website problems
Your static website has to deal with different type of visitors who come to your website for several different reasons:
Content consumers, information collectors, customers, leads, potential customers, suppliers, …
All come with different goal and different interests
Whereas your website is just static: presenting the same content to all of them.
It is not possible to provide the most appropriate or suited content for each of these visitors or visitor groups.
Dynamic website
In real life, a salesman will listen to the potential customer, pose different questions, change his attitude and then provide appropriate information.
In an electronics retail store people looking for a product will waste time to find the product group and need to figure out themselves what is best suited.
In case a sales rep. shows them the way and answers their questions with the best suited information, the customer is likely to buy the product happily.
Your website should be able to do the same:
However high-end expensive dynamic content behavioral targeting solutions exist having a high Total Cost of Ownership.
In order to provide similar functions, features and benefits at an affordable cost.
Popupbooster is your solution for presenting your many different visitors with:
- Dynamic relevant content
- Targeted at their interest
- Behavior driven
- In real-time
- Having low Total Cost of Ownership
This is achieved by using full customizable popups, which are sophisticated dynamic overlays that appear and act under your command.
